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Digital Phone Systems – Business Asset or Passing Fad?

When you own a business you want to embrace innovations that will give you a competitive edge but you don’t want to get tied up in a technology that is the hot trend of the moment but will be useless in a year. This is especially true for small businesses where the investment may be [...]

Posted in Info | Tagged Asset, Business, digital, fad, or, passing, Phone, systems

Reactive vs. Strategic or Who Really Cares if Your Company is a Dinosaur?

It happens in business, it happens in politics, it happens in life. There are those that wait for things to happen and there are those that make things happen.

There are those that are in control and those that are controlled.

There are those that have concluded it is easier and more enlightening to let [...]

Posted in Info | Tagged a, cares, Company, dinosaur, if, is, or, reactive, Really, strategic, vs, who, your

The Quality Line or If Your Customer Doesn’t Perceive It, Does It Matter?

You get what you pay for is the consumer’s mantra. Common sense knows that if it costs less it is more likely of inferior quality.

Unfortunately quality is relative and subjective and even unwieldy. For that reason and common sense the value the customer puts on quality is where the quality line should [...]

Posted in Info | Tagged customer, does, doesnt, if, it, line, matter, or, perceive, Quality, the, your

Sunk Costs: Assets With Little Or No Market Value

The text book definition of “sunk costs” reads something like this:

Sunk Costs: Costs that were incurred in the past that cannot be recovered and thus are irrelevant for decision making.

Well most costs are incurred in the past so that part of the definition is not all that helpful. More central is the idea of recoverability. [...]

Posted in Info | Tagged assets, costs, little, Market, no, or, sunk, value, with

Pay a Little Now or Pay Someone Else a Whole Lot Later

To take advantage of the opportunities that exist now and will develop over the next two years, it is crucial for you to know where you and your business really stand today. How can you build on opportunities you find or develop new opportunities when you do not really understand the strengths and benefits [...]

Posted in Info | Tagged a, else, later, little, lot, now, or, pay, someone, whole

6 Critical Components For Offline or Online Business Success!

Start a business by thinking your plan through. This means planning from multiple angles and logics. Everything from targeting your consumers to budgeting your finances to directions to take in Marketing and Advertising. When it comes to succeeding in business these six critical components cannot be ignored.

1.Find The Right List.

Finding the Right Mailing List can [...]

Posted in Info | Tagged 6, Business, components, critical, for, offline, Online, or, success

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